Pensole Academy and adidas S.E.E.D. Seek 2021’s Creative Force

In a collaborative pursuit of innovation and diversity, the adidas School for Experiential Education in Design (S.E.E.D.) has partnered with Pensole Academy to embark on a quest to uncover the untapped potential of the next generation of young footwear designers. The stage is set for Generation 2021, a unique initiative based at adidas‘ Brooklyn Creator Farm that promises to be a game-changer in the world of sneaker design.

Unveiling Generation 2021: A Two-Year Odyssey

Generation 2021 is not just a program; it’s a transformative journey that spans two years. This paid program encompasses a holistic approach, offering invaluable job placements to participants, ensuring they gain real-world experience that extends beyond the classroom. It’s more than just a learning opportunity; it’s a stepping stone into the dynamic and ever-evolving landscape of the sneaker industry.

Breaking Barriers: A Call to Black Womxn

In a bid to foster inclusivity and empower underrepresented voices, Generation 2021 has a specific focus. The call is for black womxn aged over 18 who are keenly pursuing careers in footwear design. This deliberate choice amplifies the commitment of adidas S.E.E.D. and Pensole Academy to break barriers, ensuring that the sneaker industry becomes a more diverse and inclusive space.

Seeds of Change: The adidas S.E.E.D. Program

The adidas S.E.E.D. program, born out of the collaboration with Pensole Academy, is a testament to the brands‘ dedication to nurturing talent and driving positive change within the industry. Launched earlier this year, the program has already left an indelible mark by shaping Generation 2020, a cohort composed of emerging female designers.

The Opportunity of a Lifetime

This isn’t merely an opportunity; it’s a clarion call to aspiring designers to make their mark. The eligibility criteria are clear, but the potential for growth and impact is boundless. If you’re a black womxn over 18 with a passion for footwear design, this is your moment. Don’t let it slip away. Reach out to

se********@ad****.com











to uncover more information and kickstart your journey.

A Vision Beyond Footwear: Shaping the Future

The collaboration between Pensole Academy and adidas S.E.E.D. extends beyond the confines of a sneaker. It’s about shaping the future of an entire industry by instilling creativity, diversity, and innovation. The ripple effect of this collaboration goes beyond the participants; it’s a positive force that will reverberate through the sneaker design community for years to come.

Building Bridges: Community and Connectivity

This isn’t just a program; it’s a bridge connecting passionate individuals with a shared love for sneaker design. It’s a community forged through a shared vision and a commitment to breaking molds. Aspiring designers aren’t just entering a program; they’re joining a network that fosters collaboration, mentorship, and a sense of belonging.

How to Apply: The Gateway to Your Future

For those ready to seize this golden opportunity, the pathway is clear. Send an email to

se********@ad****.com











to unravel the details of the application process. Spread the word, tell your friends, and be a catalyst for change. The more who join, the stronger the community becomes, and the greater the impact on the future of sneaker design.

Beyond Sneakers: A Sneak Peek into the Future

As we await the unveiling of Generation 2021, it’s evident that this collaboration between Pensole Academy and adidas S.E.E.D. is not just about designing sneakers. It’s about crafting a future where creativity knows no bounds and where diversity is the cornerstone of innovation. Stay tuned for the groundbreaking designs and stories that will undoubtedly emerge from this cohort, shaping the very fabric of the sneaker industry.

In conclusion, the partnership between Pensole Academy and adidas S.E.E.D. is not just a search for the next generation of footwear designers; it’s a beacon of change, lighting the way for a more inclusive and innovative future in the world of sneaker design. The application process is open, and the journey awaits those ready to leave an indelible mark on the sneaker industry. Seize the moment, and let the evolution begin.