First in Flight – Adelaide Interview | Aviation Pioneers

Adelaide, often celebrated as the laid-back „City of Churches,“ is emerging as a vibrant hub for more than just spiritual retreats, all thanks to the driving force known as First In Flight. In this extensive conversation with Ben Stephan, the visionary behind this sneaker haven, we dive deep into the store’s roots, the flourishing sneaker culture in Adelaide, and the exhilarating journey of propelling itself into a global juggernaut within the realm of footwear fashion.

Taking Flight: The Genesis of First In Flight

Crafting the moniker „First In Flight“ proved to be a journey in itself. Following an exhaustive search for a distinctive name, Ben Stephan, a key architect of the establishment, stumbled upon inspiration in an unexpected place. „Blackalicious came on while I was sifting through potential names,“ Ben recalls. It resonated as the perfect fit for Adelaide’s pioneer sneaker culture store. Despite a few amusing holiday inquiries due to the name, First In Flight has soared above expectations, putting Adelaide on the map for more than its historic churches.

The Crew Behind the Sneaker Revolution

With over eight years immersed in the sneaker industry, Ben Stephan has witnessed the phenomenal growth of the culture, especially in the skate shoe domain. The ensemble at First In Flight comprises passionate individuals, including Adam with in-depth product knowledge, Nick orchestrating successful events like the Sneaker Swap, and Amy bringing her expertise from an accounting and marketing background. The collaboration with graphic designers at The Cloud Concept has been pivotal, shaping the brand’s identity from the logo to shop design and the recent website.

Evolution and Growth

In the three years since its inception, First In Flight has evolved from its initial focus on sneakers and denim to a comprehensive selection of shoes and streetwear. With a keen eye on consumer preferences and the global market, the store now boasts an inventory exceeding 120 styles and colorways. The commitment to endorsing limited-edition releases has provided a distinctive edge in the Adelaide market.

Adelaide’s Streetwear Scene: Breaking Stereotypes

Dismissing the notion that Adelaide is lagging, Ben Stephan asserts, „There is a very tight-knit community in Adelaide. The scene is smaller than in other areas, but the enthusiasts are on the ball.“ The internet has obliterated any time lag, and the surge in sneaker stores in Adelaide has fortified the scene, attracting new faces and nurturing a new generation of enthusiasts.

Brands Making Waves in the South

In Adelaide, Nike reigns supreme, especially with a massive hip-hop scene and the influence of local icons like the Hilltop Hoods. Reebok has experienced a renaissance, and anticipation is high for the arrival of Asics and Gourmet. New Balance faces challenges, perhaps influenced by the playful stereotype that Adelaide operates on its own time zone.

First In Flight Goes Global

After three years of establishing a stronghold in Adelaide, First In Flight is poised to captivate a global audience with the unveiling of its website. The meticulous design process, collaboration with The Cloud Concept, and a commitment to perfection delayed the launch but promises a user-friendly experience showcasing their products to a wider audience. The imminent addition of an online store is set to further amplify their reach.

Sneaker Swap and Future Plans

The Sneaker Swap meet held a few months back was an overwhelming success, spotlighting local collections and infusing the atmosphere with vibrancy. Plans are already in motion for another edition before Christmas, with the prospect of making it a biannual spectacle. Looking ahead, First In Flight has ambitious expansion plans, including the imminent release of their inaugural line of tees and potential collaborations on the horizon.

The Future Horizon: Soaring to New Heights

First In Flight has not only dismantled stereotypes about Adelaide but has become a trailblazer in the global sneaker culture. With a distinctive name, a committed team, and a resolve to stay ahead of trends, they have solidified their position as aviation pioneers in the world of sneakers. As they continue to evolve and expand, their journey is poised to inspire sneaker enthusiasts and aspiring entrepreneurs worldwide. The sky is the limit for First In Flight as they soar into new horizons in the world of sneaker fashion, creating ripples that resonate far beyond the streets of Adelaide.

Connecting Global Audiences

With the imminent launch of their website, First In Flight is set to bridge the gap between Adelaide and the global sneaker community. The user-friendly platform, a result of meticulous design and collaboration with The Cloud Concept, promises to showcase their unique products to a diverse audience. The upcoming online store is expected to be the final piece of the puzzle, enhancing the brand’s visibility and accessibility on a global scale.

The Sneaker Swap Phenomenon

The success of the recent Sneaker Swap meet was a testament to the thriving sneaker culture in Adelaide. The event not only showcased local collections but also created a vibrant atmosphere, bringing together enthusiasts and local stores. Plans for a follow-up event before Christmas indicate a commitment to fostering community spirit and further elevating Adelaide’s position in the global sneaker scene.

Unveiling Exclusive Collaborations and Apparel Lines

As First In Flight looks ahead, the horizon is brimming with exciting prospects. Plans for expansion, coupled with the imminent release of their first line of tees, mark a new chapter for the store. The potential for collaborations hints at unique and exclusive offerings, ensuring that First In Flight continues to set itself apart in the ever-evolving world of sneaker fashion.

Conclusion: Beyond Boundaries

First In Flight has not just become a local phenomenon but a global trailblazer, shattering preconceived notions about Adelaide’s pace and influence in the sneaker world. With a distinctive identity, a passionate team, and an unwavering commitment to innovation, First In Flight is rewriting the narrative. As they soar to new heights, the impact of this Adelaide-based sneaker haven is bound to reverberate globally, leaving an indelible mark on the ever-expanding canvas of sneaker culture. The journey continues, and the world watches as First In Flight charts its course into the future.